More, More, More: Why Bricks-and-mortar Retailers Must Deliver Better Engagement Strategies for Consumers

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The latest figures from the British Retail Consortium have revealed that UK retail sales fell by 2.7% this May, the biggest decline in 25 years. Yet for those following the tale of the high-street retail decline, this is hardly a twist to the plot, writes Rees Flynn, Head of Retail at WiFi SPARK.

Rees Flynn
Rees Flynn

With bricks-and-mortar stores struggling to drive sales and maintain customer allegiance, online retail has been blamed as the reason for shoppers abandoning the high-street. However, there is more

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