Why tougher doesn’t need to mean harder
Rugged devices have been a business staple in many industries for decades, allowing frontline workers to operate even in the harshest of conditions.
But in that time, they’ve rarely attempted to break out of their niche. They’ve developed a reputation of being specific tools for specific needs, with durability and security coming at the expense of limited functionality, bulky design – and often an eye-watering price tag.
Meanwhile, some businesses have relied on consumer devices, choosing their superior performance, vaster range of features and faster evolution, at the expense of regular damage and failure.
But why does there need